With a lifetime of creative talent combined with an ability to manage and grow successful companies, Lisa Edwards continues to help shape and lead the Allen Edwards brand. As CFO & Director of Business Operations, Lisa Edwards oversees the many operational functions that keep one of Los Angeles's top salon and spa groups operating efficiently.
As a trained nutritionist with a background in fitness, Lisa has created a culture of wellness and healing combined with some of the most innovative spa treatments being offered today. "The guest experience is my number one concern and I make it a point with every aspect of the business that I work on to respect that belief. When a guest comes to one of our salons and spas, their comfort and desire to be treated with the utmost in service by trained professionals is our goal," notes Edwards.
Before taking on the job of business operations, Lisa operated a successful franchise for a leading fitness studio which became the Allen Edwards Body Heat exercise/dance studio that maintained an elite list of Hollywood clientele. In staying current with the changes in fitness and wellness, Edwards helped guide the development of the Allen Edwards brand that has now become a part of world renowned Allen Edwards Hair.
Though never one to rest, Mrs. Edwards finds time when not overseeing a renovation of a salon or working on a marketing campaign for example, to enjoy and appreciate her loves of dance, painting, and decorating. As not only a business, but life partner with Allen Edwards, the couple has celebrated over twenty five years of matrimony and the raising of four children. An artist's nature combined with a sound business sense has assisted Lisa Edwards in leaving her mark as a pioneering force in the health and beauty industry.